Cosmetics campaign

Join us and sign the European Citizens’ Initiative (ECI) calling on the European Commission to:

  • Protect and strengthen the cosmetics animal testing ban
  • Transform EU Chemicals Regulation
  • Put forward a concrete plan to transition to non-animal science

Your urgent action is needed. Join us in our call to ban the cruel practice of animal testing in cosmetics. Forever.


We are approaching an era where unnecessary suffering should be avoided at all costs especially with innovative technologies that make such experimentation useless. Make a difference and demand a fairer future for the use of animals in science.


Millions of animals, mice, rats, fish, guinea pigs, rabbit, cats, dogs and monkeys are all at risk of being subjected to cruel and unnecessary tests. This is despite these ingredients being already used by many consumers for a long time.

Bans on animal tests for cosmetic products and their ingredients was in effect in Europe since 2009. Later on in 2013, a ban on the sale of animal-tested cosmetics was made.  A lot of people fought hard to make this happen and now we are yet faced with another challenge threatening all that was achieved.

The call from the European Chemicals Agency (ECHA) for the new safety testing on ingredients is unacceptable.  Their goal is a toxic free environment. However, how can we accept a toxic free environemnt that is unethical and cruel?

We live in a time where alternative humane methods such as in vitro testing prove to be very effective and eliminate a lot of unnecessary suffering on these animals.

We want to make the EU know that our stand of animal free science is implemented and applied. Together with out leading animal protection organisations we are campaigning to demand a new legislation. Join us and thank you.

What else can you do?

Buying certified cruelty free products ensures that the products you are buying implemented no animal suffering in the making. Do take note of this when you are buying things. If the product you are purchasing does not have one of the below logo, it is not accredited as cruelty free and that it is free of animal testing. this means that you need to verify from other sources that the brand and product is actually cruelty free. aditionally, a cruelty-free product is not necessarily a vegan product.

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